Sponsorships and TU Intramurals

When you think of Tiffin University Intramurals and Sponsorships, it would not appear that the programs has any form of sponsorship. In actuality, there really are no sponsors for Tiffin Universities Intramurals other than Tiffin University itself. Tiffin University takes out an allotted amount each year in order to cover the expenses of the intramural program for example, new equipment, repairs for old equipment, and wages to those who work in Intramurals. The money comes directly out of the Club and Recreation Sports budget. I think that this has limited the possibilities that the Tiffin University Intramurals has. I think that if the program gained some sponsorships, the program could grow tremendously. I think having an athletic sponsor, for example Nike, Adidas, or Under Armour, would definitely create a larger participant base. By having the school, club sports, and intramurals all linked with a big time producer of athletic apparel and gear would hit the student population more effectively. I also think that students would be more likely to play for an award, i.e. t-shirt, that is Nike or Adidas, therefore creating a larger desire to participate and win. On the other hand, the use of local sponsorship would also help on both sides. For the TU Intramurals program, having the local businesses provide any momentary amount will help. On the side of the businesses, it get there name out there to a large segment of their target market.Since the colleges here in Tiffin make up a large amount of the purchasers and spenders in this town, it is clear that this is a good thing. For example, if Marco's Pizza or DPs bar decided to give Tiffin University Intramurals some money if they place there logos on the back of the Intramural champion t-shirts, the marketing for the company is simple, not very expensive, and effective. Sponsorships are a win-win strategy with the local businesses. I suggest the Tiffin University Intramurals programs looks into building some sponsorships with major corporations and/or local businesses.